Penélope Fernández, Director of the Master in FinTech at OBS, participates in WML 2024
OBS participates in the Women Marketing Leader 2024 meeting of SIDN
The Women Marketing Leader 2024 meeting, organized by the renowned digital business consultancy SIDN, was held on Tuesday, June 4th. Targeting women leaders in the digital age, this gathering brought together 500 influential figures from the sector’s elite, including Communication Directors, CMOs, and Brand Managers, and it showcased digital marketing experts who champion innovation, excellence, and inclusion in the digital realm.
Among the guests was Penélope Fernández Calle, director of the Master in FinTech: Finance Digital Transformation at OBS and Digital Customer Manager at WiZink Bank SAU. In total, the meeting was attended by 35 experts from the marketing field, professionals from companies such as LOEWE, OPPO, Pandora, Toyota, Just Eat and Salesforce, among others.
Through round tables, special presentations, and a closing cocktail, the Women Marketing Leader 2024 provided attendees with the opportunity to meet prominent women in the business world. This gathering created the perfect environment for the exchange of experiences, knowledge, and ideas among all present.